May 11, 2012 | MIAMI REAL ESTATE, SELLER'S ADVICE, STAGING/DECORATING
We’ve been told that neutral colors appeal to the widest base of potential buyers. And for the most part, that’s true (especially when the neutral colors are combined with warm accent pieces) … The idea isn’t just to have a blank canvas ,...
Nov 15, 2011 | BUYER'S ADVICE, LUXURY & WATERFRONT PROPERTY, MIAMI REAL ESTATE, SELLER'S ADVICE, STAGING/DECORATING
How does a BUYER choose YOUR PROPERTY? How do they decide YOURS is right for them? It can happen in the blink of an eye… in literally seconds … Your first opportunity to make a sale is online … with your photos and marketing…. so make...
Nov 11, 2011 | BUYER'S ADVICE, FORECLOSURES/SHORT SALES, HOME MAINTENANCE & REPAIRS, MIAMI REAL ESTATE, REAL ESTATE NEWS, STAGING/DECORATING
The first place I bought was in New York City. What I wanted was a condo on the Upper East Side, one that the owners had converted from a studio into a phenomenal one-bedroom condo. It was furnished impeccably… and looked as though it came from the pages of...
Sep 7, 2011 | MIAMI REAL ESTATE, SELLER'S ADVICE, STAGING/DECORATING
Buyers react viscerally to sights, smells and sensations. The right first impressions often can (and do) sell a house. Imperceptably, buyers will react positively toward the smell of jasmine by the front door, freshly baked cookies, birds chirping in the...
Jul 11, 2011 | BUYER'S ADVICE, MIAMI REAL ESTATE, STAGING/DECORATING
After submitting an offer, and avidly negotiating the purchase of your new home, you are popping the Champagne and celebrating … “Offer accepted!” … Then you start thinking: ” What furniture should I bring (and what should I ditch)?...
Mar 15, 2011 | MIAMI REAL ESTATE, SELLER'S ADVICE, STAGING/DECORATING
Not sure whether first impressions count? Last week, I was scouring through a couple hundred listings online. I excluded properties fast. My search criteria was specific to the buyers we were working with … I’d read through 120 (or so)...