Not sure whether first impressions count?
Last week, I was scouring through a couple hundred listings online. I excluded properties fast. My search criteria was specific to the buyers we were working with …
I’d read through 120 (or so) property descriptions…. then narrowed it to the top 45-50… looking for value.
Once I clicked over to the online photos …. it took me only a second or two to scratch potential properties. I needed the top 10 in my buyer’s price point… and was narrowing it … based on curb appeal and “house pride”.
It’s easy to sell a home when you have photos and descriptions that tell more of a storythan a single blurry shot of the front. Some of the pictures online (for half-million dollar homes) were so miniscule as to require a magnifying glass … There were photos that looked as though they’d been taken decades ago. Some make the properties appeared unkempt or unattended to (and even a blower or a rake could have rectified that)… heaps of debris… clutter … nothing was needed other than some boxes and a bit of staging…
First impressions count. Sometimes you get one shot at selling your property. A single blurry shot of the garage door taken from the middle of the road isn’t going to entice buyers to take a second glance, let alone drive by or ask for an appointment. The buyers we were working with … they found their house.
I may be able to see past the cosmetic fixes… and pick out the diamonds in the rough. Often those are the homes I’ll choose to show my clients… But when a buyer has 120 choices, if you don’t have good photos, your house may not make their list of “must see”. It only takes 3 seconds for a buyer or their Realtor to eliminate your house … Photos and descriptions give you the upperhand, because they make your house a contender, or eliminate it in a matter of seconds, in the eyes of buyers (and Realtors) who are scouring the MLS.
Looking to buy or sell real estate in Miami? Call me: 305 793-1365. The Restivo Team would love to make your next real estate experience a positive one!
