Sep 7, 2011 | MIAMI REAL ESTATE, SELLER'S ADVICE, STAGING/DECORATING
Buyers react viscerally to sights, smells and sensations. The right first impressions often can (and do) sell a house. Imperceptably, buyers will react positively toward the smell of jasmine by the front door, freshly baked cookies, birds chirping in the...
Aug 30, 2011 | IN THE NEWS, MIAMI REAL ESTATE, REAL ESTATE NEWS, SELLER'S ADVICE
From the Wall Street Journal article: “Looking to move his family to the suburbs, [Mr. Sambrotto] said he carefully staged his apartment for sale himself, and put it on the market. But after using a mix of websites to publicize his apartment, he said he had only...
Jun 10, 2011 | MIAMI MARKET CONDITIONS, MIAMI REAL ESTATE, NEW LISTINGS, REAL ESTATE NEWS, SELLER'S ADVICE
Rental property in Miami is gone often the moment it hits the MLS it seems (or at least that’s true with many of the really good listings). Of the properties listed for lease in Coconut Grove on Wednesday, 75% of what we scheduled to show our clients...
May 25, 2011 | JUST FOR FUN, MIAMI REAL ESTATE, SELLER'S ADVICE
I was their Realtor when they relocated to Miami years ago … and I sold their house for them last month as they got ready to move again… recruited halfway across the country by another top University. But it’s the story about them finding their new...
May 12, 2011 | BUYER'S ADVICE, MIAMI REAL ESTATE, SELLER'S ADVICE
By knowing who to market your property to, you can target those buyers who are most likely to buy. Sounds simple. And it is. Gen Y (consisting primarily of future home buyers, and first time home buyers… between 12-29 years old) are Internet geniuses...
May 9, 2011 | BUYER'S ADVICE, MIAMI REAL ESTATE, SELLER'S ADVICE
Most SELLERS hire an agent … but if you’re planning on buying a home, do you really need (or even want) a real estate agent? Over 90% of home-buyers search online (at least at some point during their house hunt). With the Internet, and your ability to...