There is no question that social media plays a key role in selling real estate. There is however a fine line between using it well, and crossing over into a rather nebulous “grey area”.
We can negotiate contracts from a hotel lobby, a subway car or the powder room, we can text discretely from the dinner table using a handheld … We can fax from an airplane.
Looking around at people in social settings, their faces glued to their hand-helds, it’s evident that we have grown dependent on instant gratification and have an almost compulsive need for immediate responses. I’m so guilty of that! Social media, put in perspective, is invaluable. As it intrudes on actual face to face social interaction though, I wonder if we’ve taken it a step too far.
Clandestine texting and checking for emails under the table … Does it distract from the the social setting of those dining together? It’s amusing.
We’re all guilty of pulling out our handhelds, and checking for updates. I’m addicted. I saw the photographs my husband took of me while we were on vacation… texting and emailing. Am I really that bad? BlackBerry, CrackBerry… What is it called when you have an i-Phone? Must say, I admire those who are actually able to abide by their voicemail messages: ” Messages left after 7pm will be returned the following morning”.
My customers are accustomed to immediate responses… I’m used to responding fairly fast. Finding balance remains a challenge. That said, if you’re looking for a top Realtor call me today!